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Credit-scoring app uses machine learning to determine customer’s creditworthiness.

A case study on IBM:

“Caixa Geral de Depósitos France
Accelerating customer service with an innovative hybrid-cloud app
When you apply for a bank loan, it’s frustrating not to get a decision right away. To enable its salespeople to give on-the-spot answers to loan applicants, CGD France created a mobile credit-scoring app that uses IBM machine-learning technology hosted in the cloud. The result? Fast and efficient service that delights customers and boosts revenues.

Inefficient paper-based credit scoring at CGD France delayed loan applications, requiring customers to visit their branch twice for a decision, and raising the risk that they would choose another bank.”

Read the full article here.